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Privacy Policy

Privacy Policy

Last Updated: April 23, 2025

 

 

This privacy policy describes how e-liquid base collects, uses, and discloses your personal information when you visit or make a purchase from www.eliquidbase.co.uk. E-liquid Base understands the importance of your privacy, and we have created this policy to show our commitment to confidentiality. Before using the website, we recommend that you familiarize yourself with our privacy terms and conditions. The use of this website shows your acceptance and acknowledgment of our privacy policies. However, we strongly advocate not using the website if you disagree with any of the privacy terms

 

Changes to the Privacy Policy

We may update this privacy policy from time to time, as we have the right to change our privacy statement at any time. All the changes will be posted on our site with the last updated date. Kindly review it frequently to stay informed.

 


Information We Collect

We collect information from our customers when they purchase the items on our site by filling out a form that collects personal information. You can also visit our site anonymously. We automatically collect information when you make an order, like your name, address, payment details, email, account login credentials, and phone number, to process your order and provide support. If you contact us, we may also collect your details to assist you better.

 

 

Information We Use

The information we collect from you can be used in any of the following ways:

  • To improve your shopping experience

  • To prevent fraud and enhance security 

  • To send marketing emails or promotional content (you can unsubscribe anytime)

  • To improve our site to make it more user-friendly 

  • To improve our customer support

  • To deliver your products or items

  • To complete your ongoing transactions 

  • To comply with applicable UK laws, including TPD and MHRA guidelines

 

Sharing Information with Outside Parties

We take strong security measures to protect your data. All the transactions are encrypted with SSL technology, and only authorized employees can access customers' data. We never sell, trade, or share your data outside of our organization. However, we share necessary data with trusted third parties who assist us in running our website, like our store Shopify, and marketing and analytical providers like Google and Facebook for targeted ads. Also, our website may contain links to third-party websites. These sites have their privacy policies, and we are not responsible for their content or practices. Please review their privacy policies before sharing any personal information.

 

Cookies and Tracking

We use cookies to improve your experience. These small files help store login details and track browsing activity and personalized ads. The necessary cookies help with the checkout and account logins, analytical cookies track how you use our site, and marketing cookies show relevant ads on websites. You can also disable cookies in your browser settings anytime you want.

 

Data Retention

We may retain your data for as long as necessary to fulfil orders, meet legal obligations, resolve disputes, enforce our agreements, or for as long as your account is active. 

 

Disclosure of Data

E-liquid Base may disclose your data if required to do so by law or in response to valid legal requests by public authorities (e.g., court or government agencies). We may disclose your data in good faith if necessary to comply with legal obligations, protect and defend our rights or property, prevent or investigate potential wrongdoing, protect the personal safety of users or the public, or to protect against legal liability.

 

Your Rights

Depending on your location, especially in the UK and EEA, you may have the right to access and obtain a copy of your data, correct or update your information, request deletion of your data, restrict or obtain to certain processing, data portability, and withdraw consent at any time. We may also transfer your data to countries outside the UK/EEA. When doing so, we ensure appropriate safeguards are in place. 

 

Contact Information

For queries or concerns, you may contact us at:

 

Email: info@eliquidbase.co.uk  

Phone: +44 7979841684

 

Mailing Address:

CP TECH INTERNATIONAL LTD

 

Company No: 12498420

Location: Eurohouse, Unit 8, 1 Overbridge Road, Salford, ENG, M71 SL, United Kingdom